Jeff De Cagna serving as curator for ACE Symposium on July 12

by Jeff De Cagna on April 28, 2013

Jeff De Cagna FRSA FASAE, chief strategist and founder of Principled Innovation LLC, is serving as curator and provocateur for the inaugural Association Chief Executives (ACE) Symposium, to be held on Friday, July 12 at The Gannett Building in McLean, Virginia. The ACE Symposium is open exclusively to association CEOs, and CEO attendees may register their #2 executives to participate with them in the event.

The ACE Symposium will feature nine CEO Thought Leaders presenting 15-minute TED style talks organized into three critical conversation themes: the future of membership, the future of new value creation and the future of leadership. In addition, noted thinker Seth Kahan, author of the new book, Getting Innovation Right, will be the keynote speaker. Symposium attendees will receive a complimentary copy of Getting Innovation Right at the event.

In his role, Jeff is working directly with the CEO Thought Leaders to shape their talks within the framework of the day’s three critical conversations. On July 12, Jeff will serve as the event’s resident “provocateur,” asking challenging questions of the CEO Thought Leaders and engaging Symposium participants in rich dialogue around the day’s themes.

The ACE Symposium is the brainchild of Shira Harrington, founder and president of Purposeful Hire, Inc., an executive search and consulting firm located in Northern Virginia. Ms. Harrington, who also serves as founder and curator of the ACE Symposium, said, “When I decided to host a thought leadership event for association CEOs, I immediately reached out to Jeff because of his commitment to being a catalyst for unorthodox thinking. I’m thrilled to be working with Jeff as we challenge CEOs to think in radically different ways about the future of their organizations.”

Asked about his role in the ACE Symposium, Jeff said, “It is tremendously exciting to design and create this kind of unique gathering for association CEOs, and a genuine honor to collaborate with a consummate entrepreneur and visionary like Shira Harrington. The ACE Symposium is going to be an amazing learning experience.”

Registration for the ACE Symposium is now open, and early decision registration pricing closes on Friday, May 17. More details on the event, including the agenda for the day, can be found online at An electronic flyer for the Symposium is also available for download here.

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