The will to innovate

June 25th, 2008

From Scott Berkun’s blog yesterday:

The irony of creativity is this: people want to be creative without change. They want innovation with no risk. They want a new result with the same exact behavior. They can talk for hours about how passionate they are about creativity, but when it comes to actually changing anything, they’ll find a way to repeat the same thing again and again…No one can make change happen except the person who must accept the fears, and consequences, of change. (Bold emphasis in original)

When you get down to brass tacks, making innovation happen is entirely a matter of personal and organizational will.  It’s that simple, and that hard.

Do you have the will to innovate?  Does your association?  

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Entry Filed under: Principled Innovation Blog, What's New?, Social Media, Innovation, Associations, The Association Innovator, Simplicity, We Have Always Done It That Way, PI Services, Garage Memes, Governing Simply


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