Check out my NACHO case study in Associations Now!
May 7th, 2008
It was my great pleasure to write a case study for this month’s Associations Now about a fictional association called NACHO, the National Association of Chief Happiness Officers. I have used NACHO as a learning vehicle in various ways over the years, and I’m very pleased with how this case turned out. You can find the case online (don’t forget to rate it and write a review), and participate in the conversation around it on the Acronym blog.
Many thanks to Lisa Junker for being open to my idea for a case and for turning the finished product into something much better than what I originally wrote. I am also grateful to friends Nancy Green and Virgil Carter for their great commentaries on the case itself. When reading the case, take the time to review the keen insights of these two experienced leaders and see whether you agree with them. Post your thoughts to the Acronym blog post to which I link above. So far, Fred Simmons from Gulo Solutions has the best response:
I hope you enjoy the case as much as Homer, but do us all a favor and keep your tongue in your mouth.
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2 Comments Add your own
1. Fred | May 7th, 2008 at 2:09 pm
Ha. I’ll post a real response once I have a chance to read it.
2. Lisa Junker | May 12th, 2008 at 8:13 am
Thank you for working with me on the case study, Jeff! I really appreciate you being the first volunteer to take the plunge and write an article for this series. It was a lot of fun to learn more about NACHO!
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